HIPAA-approved social media guidelines for businesses

The Health Insurance Portability and Accountability Act of 1996 (HIPAA) was established with the goal of protecting the privacy of medical providers and their patients. The act sets standards for how healthcare organizations must protect patient information, including what kind of security measures must be in place to keep data safe. In this blog post, […]

Safeguarding social media: Tips for keeping your personal information protected

It’s no secret that social media is a huge target for hackers. Every day, millions of people share their personal information on Facebook, Twitter, and other social media platforms. This makes it easy for cybercriminals to steal identities and access sensitive data. It’s therefore important that you know how to effectively protect your social media […]

Social media guidelines to stay HIPAA-compliant

HIPAA was established to protect the privacy of medical providers and their patients. And while there are no specific guidelines when it comes to social media usage in healthcare, every healthcare organization must implement security protocols that adhere to privacy policies. What social media actions violate HIPAA rules? Posting patients’ protected health information on social […]

Protect your Facebook and Twitter from hackers

Popular social media platforms like Facebook and Twitter have been suffering massive data breaches for a number of years now. If you wish to continue using these services, you need to tighten your social media privacy settings. Here are a few reminders and tips to help you secure your personal information on social media. Lock […]

Common Facebook marketing mistakes

Facebook has grown rapidly in the past decade and now boasts over two billion monthly active users. These users are constantly liking, sharing, commenting, and posting on the platform. Many businesses see this as an opportunity to grow their customer base so they integrate Facebook advertising into their marketing strategies. To guide you, here’s a […]

Keeping Facebook and Twitter safe from hackers

Keep your guard up! Pranksters, malicious attackers, and hackers come in different forms, but they are all after your online privacy and security — especially on social media. There are several things you can do to protect your Facebook and Twitter accounts. Lock screens exist for a reason Lock all your computing devices as soon […]

How to boost your SMB’s social media presence

Small- and medium-sized businesses (SMBs) nowadays are more competitive than ever. As an SMB owner, you’re probably constantly looking for ways to boost your social media presence, outdo your competitors, and increase profits. Here are some ways to do that. Create buyer personas Social media data is a great tool to gather information about your […]

How do I create an effective Facebook ad?

Facebook has uses that go way beyond posting cat photos, complaining about restaurants, or stalking your ex — it’s also an incredibly effective advertising platform. From small businesses to big corporations, anyone can benefit from Facebook’s marketing tools. Read on to leverage Facebook to your advantage. Why advertise on Facebook? Above all else, the cost-effectiveness […]

Which social media platform is best for you?

Finding the right channel to promote one’s business is a growing challenge in the digital age, with social media acting as an indispensable business tool. The question is, what else can you do aside from updating your status? Here are five ways to help you enhance your social media marketing. Social media has helped businesses […]

The right social media platform for your SMB

Facebook leads all social media platforms in terms of daily active users, audience reach, and cultural impact, but is it the best fit for your business? Every business has a unique audience, so what works for one business may not work for another. With all the available social media platforms to choose from, small- and […]

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